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‘’We strive to build a more representative and inclusive workplace, and that begins with hiring!’’

Simplifying life by bringing all people and businesses together is our purpose, and the hiring process is an important part of our culture. We care deeply about creating great experiences for people, and we care deeply about our teams.

We strive to build a more representative and inclusive workplace, and that begins with hiring! We know that a diversity of perspectives and experiences is key, and a fair hiring process is the first step in getting there.

When we talk about Talent Acquisition, we’re not…


Learn why it’s important to let go of specific projects instead focus on your impact in a company. — Beatriz Zarattini

In environments that are focused on innovation, it’s important to constantly move and evolve. Here at Sinch we are always changing and adapting, and our baseline is a continuous process of learning, testing, redoing, and learning again.

This agile culture that makes us continuously transform and rebuild ideas is completely tied to the essence of our products and our purpose.

First, the essence of our products: it was precisely due to such agility in recognizing that previous strategic guidelines…


Written by — Beatriz Zarattini, Global Employer Branding Manager

The sense of duty fulfilled usually comes from the search to build something perfect, or at least something that “I feel proud to tie my name to”. That’s why understanding that not everything that is considered good was made to have extensive continuity and perfection, is super challenging.

We associate legacy building and impact generation with creating lasting projects, but there are many short-term demands that generate a lot of impact, even if it is only in the portrayal of a specific moment that the company is going through. …


‘’To provide a good customer experience, companies need to be present on the channels their customers prefer. And these days, that’s not usually via a phone call!’’ — Written by Kaio Marin, Head of Sales

Sinch is the #1 messaging company in the world! With more than 3.000 employees and offices in over 47 countries, we make about 126 billion engagements per year! But it didn’t start like that!

In 2008 we wanted to seamlessly connect companies with people. What started with a single message became a way to reshape communications in the world. …


‘’There are no magic solutions. Success is the result of a lot of hard work and is always a joint effort.’’

A little over two months ago, along with 22 other people, I took part in the Wavy recruitment program, Conversational Creators, through which I and 22 other people joined the company. The idea of behind ​​the program iswas to hire people with different backgroundsprofiles, to enrich and accelerate the development of conversational flows with humanized chatbots.

The program offered everything I wanted. …


Written by Marcela Martins — People Director

Much is said in the market about the importance of organizational culture and the best way to build it. But, how can we use actions in this area as a business strategy and, thus, demonstrate that just a strategic planning is not enough to guarantee the success of a company?

The organizational culture represents a set of practices and values ​​shared by everyone within the company. In other words, it was born with the company, but as with business, its definition also needs to adapt. As Peter Drucker once said, “Culture swallows strategy…


Written by Cauê Abdias — Content Analyst

Entering the Product area of ​​any company is a challenge in itself and by that I don’t mean the hiring issues, but because of the awareness that this part of the company carries a lot of responsibility with regard to the success and good reputation of a organization. But not only for these points, it is also necessary to think that all products created must be valuable, useful and viable for users, and this is another provocation that must be overcome every day.

I often see some professionals migrating from area to area…


Written by Marcia Asano — COO and DPO

For many people, talking or even thinking about changes is a source of chills. But, in my opinion, when you think about continuous improvement, you have to face this giant and go after him. Many people ask me why I put aside the role of CEO of a startup to take over as COO of a larger company. These people also ask me, what is the difference between the roles of these two positions, and I like to explain by saying that the Chief Executive Officer (CEO) makes the promises, the Chief…


Written by Ana Mori — Partnerships Manager

With the evolution of the means of communication, today they have become strong allies for companies to be in contact with their customers, which requires them to be in the right channels to effectively serve consumers. These channels are largely responsible for revolutionizing the way brands relate to people. And these, in turn, dictate how they want to be served, by which channel and in what period, and that is why more and more companies have sought the means digital.

To get an idea, today 72% of people in the world have a…


Written by Eduardo Henrique — Chief Business Development Officer

It is a fact that human beings like to feel safe, comfortable and in control. When the environment changes — due to an external effect such as the need for social isolation, or even changes that involve the company — people are forced out of their comfort zones, and this can be a huge challenge for some people. Bringing it to the corporate scenario, this situation can be even more adverse, since to promote changes and ensure the adherence of the team, it is essential that we leaders are clear in…

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